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Can We Fix Social Media? Testing Prosocial Interventions using Generative Social Simulation

Maik Larooij, Petter Törnberg

2025 · arXiv

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From the abstract

Social media platforms have been widely linked to societal harms, including rising polarization and the erosion of constructive debate. Can these problems be mitigated through prosocial interventions? We address this question using a novel method - generative social simulation - that embeds Large Language Models within Agent-Based Models to create socially rich synthetic platforms. We create a minimal platform where agents can post, repost, and follow others. We find that the resulting following-networks reproduce three well-documented dysfunctions: (1) partisan echo chambers; (2) concentrated influence among a small elite; and (3) the amplification of polarized voices - creating a 'social media prism' that distorts political discourse. We test six proposed interventions, from chronological feeds to bridging algorithms, finding only modest improvements - and in some cases, worsened outcomes. These results suggest that core dysfunctions may be rooted in the feedback between reactive engagement and network growth, raising the possibility that meaningful reform will require rethinking the foundational dynamics of platform architecture.

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4 selected excerpts · 4 total mentions

garethsprice
Neutral mention · rule
How does ATProto solve the problems that the last 10–20 years have shown seem intrinsic to all social media once it hits a certain scale? For example: A simple simulation of social networks rapidly reproduced three well-documented dysfunctions: partisan echo chambers, concentrated influence among a small elite, and amplification of polarized voices - creating a "social media prism" that distorts political discourse. Notably, all attempts at conscious intervention failed to help or made things worse. [1] Rather than fostering closer relationships, the algorithms and structures underlying social media platforms inadvertently contribute to profound psychological harm -…
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particularly among teenagers, who are disproportionately affected by curated online personas, peer pressure to present a perfect digital image, and constant notification bombardment. [2] And from Meta's own internal UX research, surfaced in recent harm-related court filings: researchers described Instagram as functionally a drug, users as binging to the point of reward deficit, and the platform's role as that of a pusher. [3] I've gradually opted out of social media over the last few years. That Meta internal research was the thing that finally pushed me to delete IG, the last social app I was still using. My life has been noticeably calmer and better adjusted since - which makes me skeptical that a better protocol, rather than a fundamentally different relationship with technology and socialization, is our way out of the current mess. [1] https://arxiv.org/html/2508.03385v1 [2] https://scholar.dsu.edu/cgi/viewcontent.cgi?article=1222&con... [3] https://www.lieffcabraser.com/pdf/2025-11-21-Brief-dckt-2480... (p. 33)
notarobot123
Neutral mention · rule
> Situated software isn't a technological strategy so much as an attitude about closeness of fit between software and its group of users, and a refusal to embrace scale, generality or completeness as unqualified virtues. I read a paper about social media being the way it is because of it's scale above other factors[0]. There's something to be said for small, purpose built software networks that never intend on eating the world. I wonder if the barriers to entry for building stuff like this is going down. Maybe there's still hope for a network of networks that looks more like this. [0] - https://arxiv.org/pdf/2508.03385
gamacodre
Neutral mention · rule
A recent study[1] seems to indicate that polarization is a hard problem, along with some of the other negative effects of social media. Many of the commonly suggested solutions have minimal impact, or no effect at all. That flywheel effect is surprisingly robust. [1] https://arxiv.org/abs/2508.03385
Zak
Neutral mention · rule
The study is based on having LLMs decide to amplify one of the top ten posts on their timeline or share a news headline. LLMs aren’t people, and the authors have not convinced me that they will behave like people in this context. The behavioral options are restricted to posting news headlines, reposting news headlines, or being passive. There’s no option to create original content, and no interventions centered on discouraging reposting. Facebook has experimented[0] with limits to reposting and found such limits discouraged the spread of divisive content and misinformation. I mostly use social media to share pictures of birds[1]. This contributes to some of the problems…
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the source article[2] discusses. It causes fragmentation; people who don’t like bird photos won’t follow me. It leads to disparity of influence; I think I have more followers than the average Mastodon account. I sometimes even amplify conflict[3]. [0] https://www.socialmediatoday.com/news/internal-research-from... [1] https://social.goodanser.com/@zaktakespictures/ [2] https://arxiv.org/html/2508.03385v1#S3 [3] https://social.goodanser.com/@zaktakespictures/1139481946021...

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